ALTO27 — Your campaign mini-brief
https://alto27.fr/en/insight-facebook-instagram-advertising-budget

MINI-BRIEF — FACEBOOK AND INSTAGRAM BUDGET

Offer to promote: ____________________
Customer benefit: ____________________
Service area in France: ____________________
Desired action: enquiry / booking / purchase / other
Proposed journey: Meta form / website / conversation
Planned media budget: €____ per day × ____ days = €____
Service fees to budget separately: ____________________
Creative and landing page to prepare: ____________________
Criteria for a qualified lead: ____________________
Plan for following up enquiries: ____________________
Review date: ____________________
Decision to make: continue / improve / stop

Check: the calculation is a spending assumption, without an estimate of leads or sales. No personal name, email address or phone number is required.